Michelle Lee, who has helped modernize and diversify Allure since becoming the magazine’s editor in chief in 2015, has announced she’ll be leaving the Cond? Nast publication to join Netflix. Her role at the streaming service will be vp of editorial and publishing, in which she’ll be focused on platforms such as Netflix’s social media…

Merely having access to tens of thousands of streaming video content isn’t enough for either competitive differentiation or consumer satisfaction, Roku has concluded. So, the over-the-top TV platform provider is looking to draw a clearer connection in viewers’ minds that it is a primary source of premium content. One way the company is doing that…

Coffee, donut and sandwich chain Dunkin’ appointed Rafael Acevedo as its U.S. CMO effective immediately, the company announced. He is filling a position that has been vacant since his predecessor Tony Weisman left in late 2019. In his new role, Acevedo will lead marketing, which includes field and digital as well as product innovation and…

Last year, Molson Coors-owned Belgium ale Blue Moon released its first light beer, LightSky, as it expanded its portfolio range. The brand will see its first national campaign run this summer. Produced by Adam&EveDDB, the campaign will focus on sporting events such as the forthcoming Olympics and will run during baseball events such as the…

During Univision’s “Grow With Us”-themed upfront presentation last month, the company invited marketers along for the ride during its transformative year, which includes new owners, new leadership, a fledgling streaming service and an upcoming merger. And as Univision becomes the latest media company to complete its upfront talks, the company did indeed convince several new…

TikTok’s popularity has grown by leaps and bounds since its debut in late 2016, and it’s currently set to clear 1.2 billion users worldwide in 2021. With this wildly impressive expansion on the books, many advertisers are seeking out ways to reach the platform’s built-in audience. In partnership with Deutsch NY, Differin is leaning into…

Jose Gaztelu joined Nextdoor as head of international, tasked with leading the neighborhood social network’s efforts to grow its global presence and portfolio. Nextdoor is currently available in 11 countries: Australia, Canada, Denmark, France, Germany, Italy, the Netherlands, Spain, Sweden, the U.K. and the U.S. Gaztelu had been chief commercial officer at Domestika through January,…